BrandMatters

Dell Takes In $7.1m From Twitter Sales

Wednesday, December 9th, 2009

Dell’s promotions on Twitter have generated over $7.1 million in sales. The amount of users signing up to get Dell’s tweet’s has risen by 23% over the last 3 months, giving them almost 1.5 million followers. Dell primarily use their Twitter account to announce sales, discount coupons and new products.

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